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[The inevitable coexistence created by COVID-19] The golf wear fashion show is also online.





XR Fashion Show [Photo = Castelbajak]

On Nov. 12, a fashion show of golf wear (castelbazak) was held under the Eiffel Tower.Twenty-one thousand Koreans watched it.This is incredible in the face of the spread of COVID-19. In fact, this was done online.The technology used is Extended Reality (XR).XR encompasses virtual reality (VR) and augmented reality (AR). That's why the fashion show was named XR.The XR fashion show was created in collaboration with Space Elvis (XR Metaverse Company) and SuperBig (Digital Fashion Content Company). Live commerce (real-time commerce) has been incorporated into this.The clothes that the actual models wore and walked out of the virtual space (under the Eiffel Tower) are starting to sell like hot cakes.Goose-down jumpers are expensive, but sales have increased 120 percent compared to the same period last year.

It is a unique scenery that was not seen before the spread of COVID-19.The hearts of the MZ generation were captivated by XR. An official from Castelbazak said, "We are proud to be the world's first golf wear brand to host a new concept XR fashion show through virtual space," adding, "We will continue to make efforts to understand the trend of the times and provide new services to consumers." The XR fashion show was sponsored by the Korea Creative Content Agency.The Korea Creative Content Agency selected four brands to sponsor after screening.Castelbazak, Fila, Peaches, and Chai Kim were named. Fila also hit the jackpot with a virtual space fashion show.Fila's Smart Factory Live, which was held to commemorate the 110th anniversary of the brand's foundation, attracted nearly 70,000.Sales tripled. The epidemic has made the society face-to-face.Public institutions and companies created tools to promote, resulting in this result.Fashion shows that I used to watch in the field are now available on mobile, computer, tablet, and TV. Virtual reality is developing with the advent of COVID-19.Beyond VR, AR, and MR (mixed reality) to XR.Like an infectious disease without treatment, it has now become an inevitable coexistence.


Lee Dong-hoon.

ldhlive@ajunews.com


2021 Knowledge Service Merit...Commendations from eight companies, including Ubion.

발행일 : 2021.12.09 14:51 지면 : 2021-12-10 23면



The Ministry of Trade, Industry and Energy and the Korea Information and Communication Industry Promotion Agency held the "2021 Knowledge Service Convergence Conference" event at COEX on the 9th. The conference was held with the aim of revitalizing the domestic knowledge service industry and enhancing global competitiveness by sharing domestic and foreign innovation cases and success know-how in the knowledge service sector.



From the left, Lee Seung-ho, CEO of Space Elvis, Kim Tae-jong, Director of Hyundai English history, Lee Chae-wook, CEO of Gurumi Lee, Kim Sang-mo, Director of Industry and Technology Convergence Policy, Jang Bong-jin, Senior Specialist of P&J, Choi Myung-soo, Director of Soft Empire, Kim Ji-hye.

Jang Bong-jin, head of the Ubion Research Institute, Choi Myung-soo, CEO of Soft Empire, Kim Ji-hye, managing director of Techville Education, and Won Young-bok, senior expert of P&J, were named individual winners.World Vertex, Hyundai English history, Space Elvis, and Gurumi were awarded in the group commendation.

Since then, keynote lectures on how to develop the knowledge service industry and presentations on success stories of e-learning and edutech companies, whose demand has increased since the pandemic, have been made. Song Se-kyu, general manager of Udemi Korea Business, Hong Jong-min, director of Hunet, Jin Young-hyun, head of KISTEP Center, and Professor Lee Ho-gun of Cheongju University participated in the keynote speech to introduce the development of edutech and vocational training at home and abroad and knowledge service trends. In the presentation of best practices, four companies, Lloyd, Genie Robot, Gurumi, and Klaasum, shared examples of overseas expansion in the education using artificial intelligence (AI), robots, and meta-bus and non-face-to-face knowledge service industry.

Knowledge service is an industry that creates added value through the production, processing, utilization, and distribution of knowledge, and is an industrial field that increases its importance due to non-face-to-face activation with COVID-19 and changes in consumption patterns.The Ministry of Industry and Energy is increasing the budget for technology development in the knowledge service sector from 46 billion won in 2020 to 61.6 billion won next year and expanding the scale of support every year.



Kim Sang-mo, a policy officer for convergence of industrial technology at the Ministry of Industry, said, "E-learning industry recorded about 4.6 trillion won last year, up 17% from the previous year due to increased non-face-to-face demand in education and industrial sites." Reporter Kim Myung-hee: noprint@etnews.com



Panasonic Korea Special Exhibition of Arts Center Meta Gallery




Panasonic Korea announced on the 24th that the Meta Gallery of the Arts Center, a special project supported by technology, has been held at the Seoul Arts Center since the 20th.

In order to reflect the recent trend and show synergy and potential through the combination of video technology and art, the "Art Hall Meta Gallery" presents a performance in which mapping videos follow the position of performers through HSP (High Speed Tracking Project), Panasonic's own technology. In addition, various realistic media technologies were applied through Space Elvis, an XR content company, to create a more complete exhibition. High-speed tracking is a method in which a projector's image follows a subject without delay by tracking the subject's location at high speed in real time. HSP performances are held every Friday, Saturday and Sunday.The HSP performance, which consists of a total of 25 minutes (10 minutes of performance, 15 minutes of experience), will be presented to visitors twice on Fridays at 18:30 and 19:00, and on Saturdays and Sundays at 13:30 and 14:30 on weekends.

The exhibition consists of four concepts, and the first theme is "Change the Interaction Performance Culture," which is Panasonic's technology, HSP stage.The performance, which Kim Do-wan, who has solid acting skills through various stages, will be presented to visitors every Friday and Saturday when the exhibition is held. The second theme "Meta, Performing Arts Evolves" is decorated with performing arts based on the holographic system, and the third theme "Facing Musical Instruments with Light" and the last theme "With Stories in Various Places" breathe with visitors. Meanwhile, the exhibition, which will be held from November 20 to December 5 at the Hangaram Museum of Art (Exhibition Hall 7), is free of charge for all ages without prior reservations, and runs from 10 to 19 every day. Lee Sang-won, an e-newspaper, sllep@etnews.com

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